# Seer Interactive

Canonical: https://thelazyweb.com/authors/seer-interactive/
Updated: 2026-09-20

Seer Interactive publishes longitudinal analyses of paid and organic click-through behavior when AI summaries appear. The work is directional observational evidence, not a controlled ranking experiment.

Source: https://www.seerinteractive.com/about

Description comes from Seer's public research and company pages; image resolves from its public domain via Unavatar. Checked September 19, 2026.

## Referenced in 101

- [AIO impact on Google CTR: 2026 update](https://www.seerinteractive.com/insights/aio-impact-on-google-ctr-2026-update) — Seer's longitudinal client data suggests AI summaries continue to reshape both paid and organic click-through rates, with branded demand behaving differently.

This is a The Lazyweb reference profile, not an account or endorsement. The profile records an authority connected to the source; it is not necessarily the article byline.


[Seer Interactive](<https://www.thelazyweb.com/authors/seer-interactive/>)

Source observed: 2026-09-20T21:38:42.624Z. Last checked: 2026-10-08T01:56:23.238+00:00.

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